Source :NEWS18 NEWS
Last Updated:May 04, 2025, 16:58 IST
Suneet Varma’s The OG Summer of Love curated gift experience blends fashion with the lively essence of summer.
The collection includes a custom scarf designed by Suneet Varma.
Celebrated fashion designer Suneet Varma brings his signature flair to summer with a new collaboration titled The OG Summer of Love, in partnership with the iconic gin brand Tanqueray. Known for his intricate craftsmanship and timeless aesthetic, Varma has designed a bespoke scarf that headlines a curated gift experience. The limited-edition curated gift experience includes Tanqueray’s signature gin, along with coasters, cocktail cards, and a perfume, each element reflecting Varma’s refined sense of style and a celebration of summer’s vibrant spirit.
The collaboration is rooted in a shared appreciation for craftsmanship and sensory storytelling. Both Varma and Tanqueray are renowned for their heritage, attention to detail, and ability to create unforgettable experiences. The scarf, the centrepiece of this partnership, is a visual ode to Tanqueray’s botanical essence, featuring intricate motifs of juniper berries, citrus, and aromatic herbs. Rendered in a palette of Tanqueray green, soft neutrals, and fresh botanical hues, the lightweight, premium-fabric scarf embodies effortless elegance for the season.
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This collaboration blends Varma’s meticulous craftsmanship, strong design sensibility, and enduring love for sartorial research with Tanqueray’s commitment to quality. Celebrating the collaboration, Varma said, “My design philosophy has always been centred on celebration, emotion, and storytelling – values that align beautifully with Tanqueray’s legacy of bold flavours and sophistication. This collaboration transcends fashion and spirits; it’s about crafting moments of joy and connection. The scarf is a wearable celebration, much like a perfectly crafted Tanqueray cocktail – refined, vibrant, and memorable.”
This limited-edition collaboration is designed as an exclusive experience rather than a commercial offering, celebrating summer through a perfect fusion of fashion and flavour that embodies the spirit of elevated gatherings.
- Location :
Delhi, India, India
- First Published:
May 04, 2025, 16:58 IST
SOURCE : NEWS 18